All About Eve is a fashion brand created to empower modern women through style, strength and confidence.
Founded in 2024 by husband-and-wife duo Sagar and Surbhi, the brand began with a simple idea—fashion should feel good, look effortless and inspire self-expression.
With roots in beautiful design and accessible style, we set out to create pieces that capture fashion’s latest mood while staying true to our own identity—made to help you feel as good as you look. Today, we design for women who want their wardrobe to support every version of who they are.
Our philosophy is grounded in thoughtful design, premium construction and a love for everyday dressing.
From elevated separates and everyday essentials to statement pieces and evening styles, every collection is shaped by the women who wear us.
We believe in timeless, modern silhouettes with an unexpected edge—clothes that make you feel as good as you look. Whether it’s a soft nightwear set or a striking co-ord, each piece is crafted to let the wearer shine through.
For Every Women
At All About Eve, we celebrate women in all their diversity—fun, spirited, expressive and endlessly modern.
We aim to create a space where you can explore your style freely, without judgment, and discover pieces that reflect your personality and your life.
Through positivity, creativity and care, we design for the woman who knows what she wants and isn’t afraid to try something new. This is the world of All About Eve—where comfort meets confidence, and every woman is invited to feel her best.